Archive for the 'digg' Category

If You Own Shares in Digg is it Time to Sell?

Yeah yeah yeah, I know it’s tedious to announce the death of digg. But that’s not what I’m doing here, seriously. Just thought I would show you and interesting metric. Yes I know Alexa is mostly bullshit, but not totally. According to Alexa digg is not doing as good as it once did.

This is not necessarily a bad thing for digg. It may be that a lot of marketers are not bothering with the site anymore as the bury brigade seems to be messing with their heads.

We know that marketers have an unusually high alexa impact so it could be argued the drop is simply because whinging marketers trying to help their clients squeeze a bit of traffic out digg have given up and have softer targets in their sights.

But what’s interesting and what I know is that a high percentage of the good stuff on digg actually comes from marketers. They create content which diggers think is really cool and then are able to get links to where the page is hosted. This tactic is called linkbait and is a very good way to get a site to rank in Google.

What I am saying is once the linkbaiters leave digg, what’s left?

digg stats